HK Ruokatalo
Back in 2007 HK Ruokatalo had a large number of brand sites plus the usual microsites. As a conclusion of their new brand strategy they decided to concentrate all online visibility to one web service, which would include all brands and the latest web technology for the best user experience. We were chosen as the agency of record for handling the whole process for the new web service. The service was published in september 2008 and since we have worked on a number of additional projects ranging from online rich-media campaigns to additional content modules such as a school of Meat, a ,picnique invitation engine, to name a few. The collaboration includes a close relationship with the media agency ( Vizeum), search agency (iProspect) and the technical platform integrator (Crasman).
